2018年雅思大作文寫作真題范文之：廣告對兒童的影響

考鴨們都知道，2018年的雅思作文真題都來自于歷史題庫。本文就為大家梳理歷年雅思寫作真題范文——媒體類話題：Television advertisement aimed at children. What effects of this on children? Should TV advertisement be controlled?——2014年4月24日

題目講解

審題要點：

關鍵詞television advertising

主要從兩個方面完成此文章

1.電視廣告的影響

2.是否應該控制電視廣告

參考思路：

Para 1 開頭段引入

Para 2 影響

1) 生理：長時間專注屏幕造成視力下降

2) 心理：一些偏商業的廣告會促使孩子購買一些不必要的零食或者玩具，形成不良飲食或生活習慣;另外，廣告中出現的一些負面信息一定程度上影響孩子身心健康

Para 3： 電視廣告是否應該被控制取決于這類廣告的積極或者消極性質

1) 一些具有教育意義的廣告應該被鼓勵

2) 而另外一些有可能會導致盲目消費的廣告就應該被控制

Para 4 結尾段總結

雅思寫作大作文范文

Currently, a debatable argument over whether children should be exposed to the environment teeming with TV advertising has already aroused public’s attention. According to the discussion, this article tends to focus on the effects it may cause on little children as well as point out the opinion towards whether it should be limited or not.

目前，關于兒童是否應該被電視廣告所吸引的爭論已經引起了公眾的關注。根據討論，這篇文章傾向于關注它可能對小孩造成的影響，并指出對它是否應該受到限制的看法。

The first concern should be the influence it may exert on the younger generation. This, to a large extent is due to both physical and mental effects. On the one hand, companies always post some images as well as flashes on screens for the sake of attracting children, and thus long-time exposure to those colorful pictures may cause damages to their eyesight. On the other hand, profit-oriented advertising stimulates the eagerness for children to purchase some unnecessary commodities such as junk food and toys, which contributes to the development of their unhealthy diet or living habits. Besides, negative information such as violence or pornography may find their way in television advertising, which to some extent may leave a negative impression on the youth.

第一個問題應該是它對年輕一代的影響。這在很大程度上是由于生理和心理上的影響。一方面，為了吸引孩子，公司總是發布一些圖片和屏幕上的閃光，因此長期接觸這些彩色圖片可能會對他們的視力造成損害。另一方面，以利潤為導向的廣告會刺激兒童購買垃圾食品和玩具等不必要的商品，從而導致他們不健康的飲食或生活習慣的發展。此外，暴力或色情等負面信息可能會在電視廣告中出現，在某種程度上可能會給青少年留下負面印象。

However, in terms of the issue whether TV commercials for children should be less adopted, the answer depends on the influence it may impose on children. For those that provide little children with a large amount of useful information, limitation should not be taken into consideration. This is due to the fact that those ads about educational events can develop children’s cognitive abilities, artistic creativity pt active lifestyle. Nevertheless, to another concern, for these advertisement that cause wasteful consumption, they should be regulated by the government, since those may leas to a long-term effect on the rates of children’s diet-related disease, such as obesity and high-blood pressure.

然而，就這個問題而言，兒童電視廣告是否應該被采納，答案取決于它可能對兒童施加的影響。對于那些為孩子提供大量有用信息的人，不應考慮限制。這是由于這些關于教育事件的廣告可以培養孩子的認知能力，藝術創造性的生活方式。然而，另一個令人擔憂的問題是，這些廣告導致了浪費的消費，它們應該受到政府的監管，因為這些廣告可能會對兒童飲食相關疾病的發病率產生長期影響，比如肥胖和高血壓。

In a nutshell, the impacts that television commercials exert on the younger generation should be analyzed both physically and mentally. Individually, laws or regulation only need to be imposed on those which contain negative information.

概括地說，電視廣告對年輕一代的影響應該在生理和心理上進行分析。單獨來說，法律或法規只需要對包含負面信息的人施加影響。

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