BEC寫作：商務(wù)信函寫作技巧

　　以下是新東方在線為同學(xué)們整理的BEC商務(wù)英語(yǔ)考試商務(wù)信函寫作中應(yīng)該注意的事項(xiàng):

　　(一) 避免使用陳舊的商業(yè)術(shù)語(yǔ)

　　陳舊的與傳統(tǒng)的商業(yè)術(shù)語(yǔ)(Commercial jargon)對(duì)信的內(nèi)容沒有什么作用，應(yīng)該避免使用。

　　例一： Wordy: We wish to acknowledge receipt of your letter of November 14  with the check for Stg.10 enclosed and wish to thank you for same.

　　Concise: We appreciate your letter of November 14 and the check for Stg. 10  you sent with it.

　　例二： Wordy: We take liberty to approach you with the request that you would  be kind enough to introduce to us some exporters of cotton textiles in your  cities. Would you please introduce to us some exporters of cotton textiles in  your city?

　　Concise: (a) Please introduce to us some exporters of cotton textiles in  your city. (b)Would you please introduce to us some exporters of cotton textiles  in your city. (注：此類簡(jiǎn)潔的表達(dá)方式很多。)

　　(二) 要長(zhǎng)話短說(shuō)，避免羅嗦

　　通常商業(yè)人士每天需要閱讀大量的書信，對(duì)開門見山，長(zhǎng)話短說(shuō)，直接切題的信特別歡迎。因此， 寫信要力求長(zhǎng)話短說(shuō)，

　　刪去不必要的形容詞，如下列句子中的形容詞或副詞刪去后并不影響句子的原意： The proposal is under (active)  consideration. The answer is (definitely) correct. I would (rather) think the  fare is too high. The (true) facts are as stated.

　　(三) 要注意每句句子的長(zhǎng)短

　　例如："We would like to know whether you would allow us to extend the time of  shipment for twenty days, and if you would be so kind as to allow us to do so,  kindly give us your reply by cable without delay."  這句話過(guò)分"客氣"，使句子過(guò)長(zhǎng)而不清楚。內(nèi)容要求對(duì)方同意延期交貨20天，一般情況下，應(yīng)盡可能提出延期到那一天的具體日期。這句話可壓縮為："Please  reply by telegram immediately if you will allow us to delay the shipment until  April 21."(如同意我們把交貨延期到四月二十一日，請(qǐng)電復(fù)。)

　　有的作者為了使人們記住避免使用陳舊的商業(yè)術(shù)語(yǔ)，專門選擇了一些他認(rèn)為陳舊的商業(yè)術(shù)語(yǔ)搞成一首詩(shī)： We beg to advise and wish to  state That yours has arrived of recent date. We have it before us, its contents  noted; Herewith enclosed are the prices we quoted. Attached please find, as per  your request, The data you wanted; and not let us suggest Your order be sent,  and not held unduly, We beg to remain, yours most truly.

　　COURTESY譯成"禮貌"。但是根據(jù)西方國(guó)家函電書籍作者普遍的看法，所謂COURTESY是"客氣而又體諒人"的意思。有的作者還把  COURTESY和POLITENESS這兩個(gè)同義詞做了比較，認(rèn)為：POLITENESS的客氣只是表現(xiàn)在文章的語(yǔ)句上，而COURTESY則表現(xiàn)在對(duì)對(duì)方的"體諒"，例如：

　　a) We have received with many thanks your letter of Oct.7, and we take the  pleasure of sending you latest catalog. We wish to draw your attention to a  special offer, which we have made in it. [polite]

　　b) you will be particularly interested in a special offer on page 5 of the  latest catalog enclosed, which you requested in your letter of Oct. 7.

　　You ought to; Perhaps you could…… Your letter is not clear at all; I can't  understand it. If I understand your letter correctly... Obviously, if you'd read  your policy carefully, You'd be able to answer these questions yourself.  Sometimes policy wording is a little hard to understand glad to clear up these  questions for you. [courtesy]

　　怎樣通過(guò)各種語(yǔ)言形式來(lái)表達(dá)COURTESY呢? 這樣的形式很多，現(xiàn)在提供一些常見的供參考：

　　(一) 把命令變成請(qǐng)求的常用形式：

　　Please, Will you…….., Will you please……..,如：

　　a) Will you give us more detailed information on your requirement?

　　b) Will you please (kindly) let us hear from you on these two points?

　　(二) 虛擬式(Past Subjunctive From)如：

　　a) Would you compare our sample with the goods of other firms?

　　b) We would ask you to ship the goods by the first available vessel.

　　c) We wish you would let us have your reply soon.

　　d) This would seem to confirm our opinion.

　　e) We should be grateful if you would help us with your suggestion.

　　f) We think if advisable that you should accept this offer at this  price.

　　g) We should(would) like you to let us know the exact amount.

　　h) Perhaps you might like to have a look at the actual goods.

　　i) We might be of some service to you in a similar case.

　　以上的b, f, g, 也可用 will, shall, may, 但是用Past Subjunctive Form則表示更客氣和婉轉(zhuǎn)些。

　　(三) 緩和用法(Mitigation)

　　為了緩和過(guò)分強(qiáng)調(diào)或刺激對(duì)方，常用: We are afraid, we would say, we may(or, might) say,  we(would) think, it seems(or would seem) to us, we(would) suggest, as you are  (or: may be) aware, as we need hardly point out等等表達(dá)法來(lái)緩和語(yǔ)氣，如：

　　a) It was unwise of you to have done that. We would say that it was unwise  of you to have done that.

　　b) You ought to have done it. 　 It seems to us that you ought to have done  it.

　　c) We cannot comply with your request. 　 We are afraid we cannot comply  with your request.

　　d) Our products are the very best on the market. 　 We might say that our  products are the very best on the market.

　　e) You must keep the matter to yourselves. 　 You must, we would add, keep  the matter to yourselves.

　　f) You must cut off your order in half 　 We would suggest that you cut your  order in half.

　　g) We have not yet had your reply. 　 It appears that we have not yet had  your reply.

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